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Stakeholder and Communication Management Training Course

To better communicate with stakeholders (a fancy word for people), you first need to understand the person you’re trying to communicate with.

1 onsite day (7 hours) or 2 virtual sessions (3.5 hours each) | 7 contact hours (PDU’s)


This course first explores the various “types” of stakeholders using a fun, but enlightening model of the three dynamics of stakeholders.  Participants are broken into groups which then look at each stakeholder scenario to determine:

  • If their current position is a “threat” or an “opportunity” to the team and organization.
  • What needs to be done to move them to a more favorable position.
  • What needs to be prevented to try to keep them from becoming more detrimental to the team and organization.

The course moves to a discussion of the five stages of team development, using the Tuckman model.  Small group and large group discussions are used to help to determine where people’s teams are (in the stages) and what they need to do to actively move them to a more favorable position and to keep them from backsliding down the scale.

In a stand up, move around the room exercise, the DiSC model is utilized to help people realize that not everyone thinks, processes information and responds the same way as themselves.  The group discusses these dynamics and how they can personally leverage this information in their teams and organizations.

An in-class case study is used to help attendees understand how to present a persuasive argument to different “levels” in the organization.  The whole class will then provide feedback on what motivated them and what, unintendedly, demotivated them.

The course next considers the two main communication models and the three methods of communicating — evaluating their pros and cons and when to use which methods.

The instructor will introduce an interactive, realistic, and humorous look at how teams communicate (more like miscommunicate) and how to improve in the future.

The course concludes by looking at the area when communication seems to fail the most – meetings.  The group will discuss why meetings fail and ways to prevent such problems in the future.

This workshop is interactive, including small group exercises, large group discussions, and instructor facilitation.

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